The Middle Eastern markets, along with North Africa (MENA), account for only 2% of global pharmaceutical sales, but are of growing interest to companies in the healthcare sector. Analyses of the Middle Eastern markets suggest that the total regional value is around $10.6 billion, and that many markets are growing at double-digit rates. The GCC in particular, the Pharmaceutical market has witnessed considerable progress over the years on the back of favorable demographic and economic factors, alongside strong government support for healthcare. Total market size was estimated at US$ 8.5 billion. (more…)

Allow us to introduce The Principals MENA (TPMENA). A company that has created a novel concept in business and introduction to the fastest growing consumer geography across the world. (more…)

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